Value vs Price: The Real Difference
Art of design

Value vs Price: The Real Difference

March 17, 2022

The Issue with a flat rate price

Charging a specific price regardless of the level of value we’re bringing means we have no incentive to ever bring more value than what is necessary to get you to sign on the dotted line. OBVIOUSLY, not the best option. That’s what we like to call a lose-lose partnership. You get a subpar result, and our business suffers in the long run.

Our Approach

Our approach to value is similar to a Motel 8 vs The Ritz Carlton. Both provide the exact same product, a room. What is the one difference between the two? The level of service and value provided by one is much higher than the other. The point? We can deliver a Motel 8 service for a fixed price, but you won’t be getting the care and concern that we would be able to offer at the Ritz level.Why though? Isn’t that a sign of being stingy?

A secondary way to look at it is this. Higher value requires a higher price. The more we charge per client allows us to provide a higher level of service and value to you, the client, because we have to take on fewer clients to keep MavenX chugging along. This means we can offer a much more intimate, higher value experience with each client. Sounds a lot better right?!

This is precisely why on thage you will NEVER see prices. Each pricing we quote is based on value, and depending on how much you are looking to scale your business the price will fluctuate. The price and the value we can offer, and the level of growth for your business all increase and decrease on the same plane.

As soon as you get to the highest tier of services we offer there is basically an unlimited potential for your business as long as you are willing to make the necessary marketing expenditures, increase your investment in your business, and watch your sales explode.

It is perfectly fine if you don’t want to be the next Apple or Amazon, but that should be your end goal because the second you stop charging forward your competition will notice and clean your clock.

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